Copywriter APPLY NOW

Rails is searching for a Copywriter to join the team. The ideal candidate is a creative team player and talented wordsmith who will be responsible for developing marketing and communications content that will set Rails apart.

Key Responsibilities:

• Understanding, developing, and evolving Rails’ brand voice across all channels to ensure consistency in messaging
• Interpreting creative direction from various teams and adapting points into practical copy concepts
• Creating error-free copy for marketing assets including, but not limited to: direct mail, product descriptions, web banners, email, SMS, and performance marketing
• Creating on-brand copy for seasonal collection launches, campaigns and special projects
• Supporting sales, PR, and social media deliverables as needed
• Additional responsibilities as required

Requirements:

• Minimum 2 years of experience copywriting for an apparel and/or lifestyle brand, preferably in the contemporary space
• Bachelor’s Degree in Marketing, Communications, or related field
• Ability to efficiently prioritize a demanding workload and multiple competing priorities to deliver effective, on-brand copy in a timely manner
• Knowledge of and demonstrated adaptability to varying audience behaviors and writing styles across different platforms
• Extremely strong attention to detail, organization, and commitment to ensuring overall accuracy
• Ability to work both independently with minimal direction, and as a collaborator within teams